Tanzania's Electric Mobility Leader

The dawn of African electric mobility.

ZERA is more than a vehicle — it's a complete electric ecosystem. Smart EVs, a nationwide fast-charging network, and intelligent fleet solutions, engineered for East Africa.

0
KM Range
0
Min Fast Charge
0
g CO₂ / km
0
Year Warranty
ZERA
85%
Charging
Zero Emission
100% Electric
LFP Safe
Tropical Grade
Trusted across East Africa
Who we are

We don't just sell vehicles — we engineer the future of African transport.

DOW ELEF AUTO EV LIMITED, operating through its premier brand ZERA, stands at the vanguard of the electric mobility revolution in Tanzania and East Africa.

Our Mission

To revolutionize mobility across the region by becoming the leading force in smart electric vehicles, promoting a cleaner, greener future, and enhancing everyday life through efficient, safe, and modern automotive experiences.

Our Vision

To redefine urban transport in Africa by integrating electric mobility with smart infrastructure, creating a reliable ecosystem that lowers costs, reduces emissions, and positions communities for a sustainable future.

The ZERA Ecosystem

A three-pillared mobility strategy

We bridge the gap between global technological shifts and local application — vehicles, energy, and trust, all working as one.

01

Comprehensive EV Sales

A diverse portfolio of ZERA-branded electric vehicles tailored to local road conditions and transport needs — from urban commuting to commercial fleet applications.

View fleet
02

Charging Infrastructure

Deployment of a strategic, wide-reaching charging network — ZERA Energy — ensuring reliable, accessible, and fast-charging capabilities across major urban and highway corridors.

Find a station
03

Technical Reliability & Support

World-class after-sales maintenance, a centralized supply chain for spare parts, and specialized training programs to maximize vehicle longevity and uptime.

Service network
The Fleet

Built for African roads. Engineered for tomorrow.

Every ZERA model is engineered with high ground clearance, robust suspension, and advanced battery thermal management for our tropical climate.

Sedan · Passenger

ZERA City

Passenger Sedan · Ride-hailing & Urban
Range400 km
Fast Charge45 min
BatteryLFP
Seats5
FromTSh 52M
Configure
SUV · Family

ZERA Terrain

Compact SUV · Family & Off-Road
Range450 km
Fast Charge50 min
DriveAWD
Seats7
FromTSh 78M
Configure
Van · Commercial

ZERA Cargo

Light Commercial · Last-Mile Logistics
Range320 km
Fast Charge55 min
Payload1,200 kg
Volume9
FromTSh 68M
Fleet quote
ZERA Charge Network

Power, wherever the road takes you.

A multi-tiered charging strategy: home, destination, and DC fast-charging — built to ensure you're never left without energy.

Bagamoyo Road Hub 4 stalls · 120kW DC · Available now

Home AC Wallbox

High-efficiency, safe-to-install wall-mounted units for private residences and office parking — overnight charging made simple.

7 — 22 kW · AC

Destination AC Charging

Strategically located at malls, hotels, and offices — "top-up" charging while you conduct your daily activities.

22 — 43 kW · AC

DC Fast-Charging Network

Highway corridors equipped with DC fast chargers — 0 to 80% capacity in under 45 minutes for long-distance & fleet continuity.

60 — 180 kW · DC
ZERA Connect App

Your vehicle, your network, in your pocket.

The ZERA Connect mobile app is the primary interface between vehicle, infrastructure, and driver — telemetry, charging, fleet analytics, all unified.

Good morning,
Mbutho 👋
Battery state
78%
312 km estimated range
Next service
In 1,840 km
Tire pressure● Optimal
Battery health98%

Find Charger

Lock Car

Real-Time Charger Map

Locate, reserve, and pay for charging sessions at any ZERA-network station — no fumbling with apps.

Vehicle Telemetry

Real-time data on battery health, charging status, range, and upcoming service intervals — directly on your phone.

Fleet Management Suite

For B2B partners: advanced analytics on route efficiency, driver behavior, and operational cost savings to maximize ROI.

Over-The-Air Updates

Your ZERA gets smarter overnight — software updates, new features, and performance improvements delivered wirelessly.

Technology & Innovation

World-class engineering, localized for Africa.

We combine global EV standards with "Contextual Engineering" — hardening our technology to thrive in the East African environment.

LFP Battery Chemistry

Lithium Iron Phosphate batteries offer superior thermal stability, higher cycle life, and inherent safety — ideal for intense African heat and diverse duty cycles.

Intelligent Thermal Management

Active liquid cooling modulates battery temperature in extreme ambient heat — preventing degradation, ensuring consistent performance.

Connected IoT Ecosystem

Telematics, remote diagnostics, OTA updates, and real-time battery health monitoring on every vehicle.

Vehicle-to-Grid (V2G)

ZERA vehicles aren't just transport — they're mobile, distributed energy storage. Sell power back to the grid during peak demand and unlock a new revenue stream.

Hardware Ruggedization

High-clearance suspension, underbody protection, and tropical-spec engineering — built to withstand unpaved roads without compromising efficiency.

Strategic Roadmap

Five years to regional leadership.

From market entrant to a vertically integrated Energy Technology company powering East African transport.

Phase 1 · Year 1–2

Foundation & Validation

Pilot fleet deployment across Dar es Salaam, initial DC fast-charging corridors, telematics platform launch, and brand trust building.

Phase 2 · Year 3

Scaling & Integration

Transition to SKD assembly. Expand fleet size by 300%. Pilot Vehicle-to-Grid (V2G) integration with utility partners.

Phase 3 · Year 4–5

Regional Dominance

Full CKD local assembly. Pan-EAC charging network. AI-driven predictive maintenance. ADAS integration for African traffic.

Beyond 2030

Energy Technology Leader

From automotive company to integrated Energy-Tech entity — autonomous fleet management and full V2G grid stabilization.

Leadership Team

The minds driving ZERA forward.

Seasoned professionals with deep roots in Tanzanian business — guided by integrity, transparency, and a singular vision.

EK

Emmanuel Kazimoto

Managing Director
GK

Goodluck Kimario

Finance & Admin Manager
SJ

Scolastica John

HR Officer
MR

Mayasa Ramadhani

Accountant Officer
DS

Devotha Sweetbert

Marketing Officer
SM

Swalehe Muhina

Marketing Officer
FA

Farida Ally

Marketing Officer

Join the Team

We're hiring across Tanzania
careers@zera.co.tz →
Plans & Pricing

Ownership made simple and flexible.

From individuals to large fleet operators — pick the plan that fuels your journey. Total Cost of Ownership beats ICE every time.

Personal
For individual drivers and families
TSh 52M / from
  • One ZERA City sedan
  • Home AC wallbox installation
  • ZERA Connect app
  • 5-year powertrain warranty
  • Annual service included
Get Started
Enterprise
For logistics, government, large fleets
Custom / tailored
  • Unlimited fleet scale
  • Custom charging hubs on-site
  • V2G energy partnership
  • Dedicated account team
  • Financing & lease options
  • ESG reporting suite
Talk to Sales
Case Studies

Real fleets. Real impact.

From ride-hailing co-operatives to last-mile logistics — see how partners are transforming with ZERA.

Ride-Hailing · Dar es Salaam

Dar Smart Rides cuts fuel cost 71%

30 ZERA City sedans replaced an aging ICE fleet across central Dar es Salaam — operational cost per km dropped from TSh 380 to TSh 110.

71%
Fuel cost ↓
30
Vehicles deployed
6 mo
ROI achieved
Logistics · Arusha

Karibu Logistics electrifies last-mile

12 ZERA Cargo vans serving north-Tanzania e-commerce — silent night-time deliveries, 0g CO₂.

Public Sector · Dodoma

Dodoma City Council green fleet pilot

Municipal vehicle transition — 8 ZERA Terrains powering urban inspections and outreach.

Customer Voices

Trusted by drivers, businesses, and partners.

★★★★★

"Switching to ZERA was the smartest financial decision our taxi co-op has made. Our drivers earn more because they're not handing 40% of revenue to fuel stations."

JM
Joseph Mwakalonge
Chairman, Dar Smart Rides Co-op
★★★★★

"The ZERA Connect dashboard transformed how we manage our delivery fleet. We see route efficiency, battery health, and driver behavior — all in real time."

AK
Aisha Kapinga
Operations Director, Karibu Logistics
★★★★★

"What sold us wasn't just the car — it was the charging network and the technician training program. ZERA built the ecosystem before asking us to trust it."

PN
Peter Nyerere
Fleet Manager, Coastal Couriers
Frequently Asked

Questions, answered.

At a DC fast-charger on the ZERA Charge network, you'll reach 80% in under 45 minutes. AC home charging delivers a full battery overnight (6–8 hours). Destination AC chargers at malls give you about 100km of range per hour parked.

Yes. Every ZERA vehicle uses Lithium Iron Phosphate (LFP) chemistry — the safest mainstream EV battery technology, with superior thermal stability for tropical heat. Active liquid cooling further protects the pack from degradation.

We operate centralized service centers staffed by ZERA Academy–certified technicians, with a 48-hour spare-parts fulfillment SLA. Every vehicle includes a 5-year powertrain warranty.

The Tanzanian government is increasingly supportive of green energy. We track every available incentive — import duty waivers, registration discounts, and corporate tax benefits — and pass eligible savings to you. Our sales team will calculate your specific situation.

Yes — we partner with local banks and offer in-house lease options for both individual and fleet buyers. Our Business and Enterprise plans include flexible financing structures tied to operational savings.

Anytime — book a test drive at our Bagamoyo Road experience center. Tap "Book Test Drive" at the top of this page, or message us on WhatsApp.

Ready to drive the future?

Power your journey with ZERA.

Book a test drive, request a fleet consultation, or join the East African electric mobility revolution today.

Get in Touch

Let's build the future together.

Sales, partnerships, investor relations — our team responds within one business day.

Visit our experience center in Dar es Salaam, send a message, or reach our team directly via the channels below.

Headquarters

Noble Center, 5th Floor
Bagamoyo Road, Victoria
P.O. Box 8404, Dar es Salaam, Tanzania

Business hours

Mon — Fri: 08:00 — 18:00
Saturday: 09:00 — 14:00 (EAT)

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